Where?
“Which market next, and how do we enter it?”
International Distribution Strategy Sprint
For luxury and premium brands, manufacturers and boutiques ready to grow abroad
- What I look at
- Your positioning, current distribution and commercial objectives. Then the target market from every side: department stores, multibrand boutiques, agents, distributors, your own e-commerce and marketplaces.
- What you receive
- A current-state review and focused market hypotheses
- Prioritised markets and route-to-market options
- Eight to ten researched partners, and why each
- The terms that matter, the risks and a next-step roadmap
- A final working session with your team
Ten to fifteen working days per market
What else?
“We have good product. Why aren’t we selling more?”
Sales Diversification Review
For boutiques, retailers and brands that depend too much on one channel or one market
- What I look at
- Every place you sell today. I go through your website and social media as a customer would, read your sales by channel, and work out what each channel really earns once commissions, returns and your team’s time are counted.
- What you receive
- A digital channel assessment: website, social media and e-commerce, read as a customer would
- Your channel mix: owned, partnered and rented
- What is missing to sell more, channel by channel
- Where margin leaks, channel by channel
- Three to five new routes to new customers, at home and abroad
- A meeting to agree what to grow, fix or stop
Ten working days
Whether?
“We get the orders. Why are we making so little?”
Marketplace Commercial Health Check
For luxury and premium retailers and brands already selling on a marketplace, or about to
- What I look at
- One marketplace and three months of your trading data, read the way the marketplace reads it: commissions, fees, shipping, returns, pricing, assortment and your team’s hours. For a new marketplace: your readiness and the terms on the table.
- What you receive
- An economics worksheet
- Up to five issues worth acting on
- A meeting to decide: grow, renegotiate, change how you operate, or step back
Seven to ten working days
Which?
“This stock isn’t moving. Where could it sell without hurting the brand?”
Excess Stock Channel Assessment
For retailers and brands holding slow-moving or previous-season stock
- What I look at
- Sell further, not cheaper. Your stock list by brand, category, season, age and quality: good product that needs a new audience, separated from stock that needs a price decision.
- What you receive
- A segmented view of your stock
- The routes that suit each group: other markets, outlet and off-price partners, private sales, stock buyers or a marketplace
- The economics and brand risk of each route
- A plan to diversify your sales
Ten to fifteen working days
How?
“We know AI could help us. Where do we start?”
Practical AI for Fashion Businesses
For boutiques, brands and small commercial teams
- What I look at
- Your business before the tools: who your ideal customer is, whether your website and social media speak to them, and which tasks take your team the most time.
- What you receive
- Two or three AI workflows built on your own material: research, stock and sales analysis, product descriptions or a launch
- A training session for your team
- If you are not yet properly online, a plan for a simple website
Two weeks, including a team session
Who?
“The customers come in. Why don’t they buy?”
Store Sales & Team Training
For boutiques and brands with their own stores
- What I look at
- I start where I started, on the shop floor: sell-out by store and category, how your team welcomes and advises customers, product knowledge, windows, visual merchandising and how targets are set.
- What you receive
- A short list of what is holding sales back, and what to change first
- A training session built on your own product and your own customers
One to two weeks, including a team training session